Formats & strategy

LinkedIn videos that build trust

On LinkedIn, video builds more trust per minute of attention than any format. Provided the image matches the message: an expert filmed like an intern loses authority in three seconds.

The formats that work

Three families dominate the feed: the expertise face-to-camera (60 to 90 seconds, one strong idea, subtitled), the interview or podcast clip (reaction and exchange drive retention), and the client testimonial. All three film in the same session: that is the logic of batch filming.

The image that builds credibility

A polished set signals seriousness before the first word: exactly the role of the Board Room, our corporate stage (wood, restraint, built-in screen for your numbers and slides). Clean sound, worked lighting, stable frame: those unconscious signals separate "he has an opinion" from "he speaks with authority".

Cadence without the machinery

One hour of studio per month sustains a rhythm of one to two videos a week: batch filming, a 10-reel pack subtitled to your brand, a publishing calendar. Your team can film together: mics and cameras for 4 speakers are included.